About PixelEdge
We enable entreprenuers and business leaders to transform their ideas into
successful digital products.
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Our Core Values
We don’t separate culture from output. Our values show up in how we build teams, run projects, and deliver results.
Respect
We create teams where psychological safety isn't optional; it’s designed in. Our flat organizational structure removes unnecessary hierarchy and makes room for honest dialogue and diverse voices.
Impact
We believe in measurable, intentional impact. From funding bold ideas to minimizing our environmental footprint, we move with care for people, for the planet, and for future.
Ownership
Autonomy thrives when systems support it. With the right support in place, our people stay self-driven, accountable, and keep the engine running smooth without constant oversight.
Resourcefulness
We don’t just launch ideas, we test them fast and build only what works. From quick ideation to sharp validation, we find clear paths to revenue without wasting time or resources.
Simplicity
We simplify to remove what slows down processes. With clear frameworks, lean policies, and structured weekly value-add, we keep teams aligned and drive measurable output.
Our Guiding Lights
Our guiding lights keep us rooted in what we value and how we grow. They shape how we treat each other and how we get things done.
Psychological Safety
Psychological safety is not a one-time effort; we intentionally build a space where people feel supported and valued.
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We do not tolerate discrimination based on race, religion, gender identity, disability, or sexual orientation.
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Team members can share honest feedback openly without risk or hesitation.


Our flat structure clears the noise, opening space for real communication, faster decisions, and team-led ownership.
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We prioritize roles over titles which enables open collaboration across the board.
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Outside of client work, teams are supported and mentored by leadership circles.
Flat Structure
Our internal growth model creates space for shared progress, mutual support, and a clear path to adding value.
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Honest feedback is delivered with respect and aimed at building each other up.
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We create space for growth, support it deliberately, and reward it internally.
Growth Framework

Our Locations

Northampton,
Massachusetts

Nairobi,
Kenya

Karachi,
Pakistan

Lahore,
Pakistan
Life at PixelEdge

Aisha Farouq
Director of Enterprise Solutions
Our team's focus isn't about being in charge, but about helping each other. As we all grow and improve, everyone benefits, from teammates to end users. The main goal is always delivering value to the users.

Micah Rotich
Director of Engineering & Co-Founder
When a new team member suggests a change, we review it through the lens of different values such as impact and simplicity, to ensure alignment with our values while encouraging open dialogue.

Paul Silva
Chief Innovation Officer
I love that our incentives, from client charges to individual bonuses, align with creating value. We're rewarded for being resourceful, solving root problems, and finding the right solution—not just promoting shiny options.

Zunaira Taj
Product Owner
PixelEdge supported me through maternity leave and provided childcare at the office. They listen to feedback on everything, from workspace improvements to family support, ensuring a balanced and supportive environment.

Annie Lasek
Principal Experience Analyst
We thrive when people feel supported and free to ask questions. Our Growth Partnership Program pairs new team members with a buddy for guidance, making it easier to learn without judgment.

Kelvin Ayonga
Staff Software Engineer
When I started [at PixelEdge], Micah taught me to look beyond the problem and find simpler solutions. Now, as a mentor in the Growth Partnership Program, I’ve improved my listening, patience, time management, and training skills.
Building Communities Together
We strive to create lasting impact beyond digital solutions, we are committed to supporting communities through science and technology initiatives, entrepreneurship education and mentorship, and cultural empowerment.
Expanding Science Education & Initiatives
PixelEdge wants to grow science education and support for young people by offering quality education to them in their native language and culture.
Enabling Youth Entrepreneurship
We're deeply involved with shaping new entrepreneurs and fostering innovation through our collaborations with local and global programs.
Celebrating Cultural Expression
We invest in cultural and artistic projects that preserve heritage, support local artists, and nurture the stories that shape community identity from the ground up.

